…connects the value chain by creating new reseller networks and/or unifying businesses and their existing reseller networks within and across vertical markets.

…allows resellers to sell without the need to buy. Negates the risks associated with being a reseller such as inventory and warehouse costs. Gives insights and reporting on sales in real-time and brings them together as a collective (leveraging the economies of scale) while maintaining their independence. It frees them to focus on selling.

…allows a business to capture and expand its reseller base while multiplying its online points of sale. Gives them a committed reseller base and access to customer, sales and product activity data. Businesses can open new vertical and geographical markets with minimal risk. Gives them an automated marketing platform where pre- and post-sale campaigns and other forms of communication can reach the consumer directly.